LABUBU's Debut Exhibition Shines at Expo Place

On Dec.31.2024, the highly anticipated LABUBU's debut exhibition in East China grandly opened at Expo Place, attracting the enthusiastic participation of numerous fans and citizens. This exhibition, with its unique creativity and rich event content, has brought a distinctive and joyous feast to the city.

Highlights of the Event

Theme of "Coca-Cola Cold Wave in Winter": LABUBU, accompanied by the sweet Coca-Cola, made its first appearance in East China, creating a winter wonderland at Expo Place. Visitors seemed to be immersed in a fantastical winter scene, experiencing the unique charm that results from the combination of LABUBU and Coca-Cola.

6 Photo Spots and 4 Surprises for Check-in: The event site was meticulously designed with 6 photo spots, featuring a variety of cute LABUBU figures. Among them, there were 4 elements of surprise. Whether it was the refreshing Coca-Cola supply at the Happy Vending Station, the joyful moments captured at the Click Photo Station, the mysterious anticipation brought by the Elf Gashapon Machine, or the exciting experience of taking photos with the huge hidden figure, all of these made visitors deeply immersed and reluctant to leave.

Gathering of the Entire Series of Figures: This was a rare opportunity for visitors to collect all the figures of the LABUBU Coca-Cola series in one go. From the adorable look of LABUBU when it cleverly pulled the fishing line and discovered an unexpected surprise, to ZIMOMO's excited play that ignited the party atmosphere, each figure was vividly presented, attracting everyone to take pictures and have a great time photographing.

Happy Social Interaction: LABUBU thoughtfully packaged and distributed Coca-Cola, encouraging visitors to break the boundaries of social interaction and have a relaxing time with friends, whether they knew each other or not. This happy social atmosphere filled Expo Place with laughter, where everyone shared joy and made like-minded friends.

Exhibition Information

Address: No. 1467, Expo Avenue, Pudong District, Shanghai

Time: The exhibition started on December 31 2024.

The successful hosting of LABUBU's debut exhibition in East China at Expo Place not only provided a great opportunity for fans to have close contact with their beloved IP but also added a touch of vitality and creativity to the city. With its wonderful event design and rich experiential content, the exhibition has become a popular check-in destination recently. It is believed that during the event period, it will continue to attract more visitors to come and explore, and jointly experience the endless joy and surprises brought by LABUBU.

Event Detail